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4NEW WAYS TO BEAT THE COLDThe ColdPruf collection of base layer products has been carefully developed to provide and maintain comfort in a variety of weather conditions. Whether on the slopes, in a tent, or at your desk, at ColdPruf Base Layer, WE OWN COLD. LOW ACTIVITY MEDIUM ACTIVITY HIGH ACTIVITYCOLD VERY COLD EXTREME COLDTHERMACHOICE ® SYSTEMThis easy-to-use system helps you choose the right base layer product for you and your particular need. When it comes to staying warm, there are two factors to consider: what the weather is doing and what the body is doing. Strike a balance between the two and you’re in for a comfortable day in any cold weather environment. Thermachoice is about finding that balance.ColdPruf FigurFit garments have been crafted for women, by women. FigurFit garments will take you beyond base layer with pieces that transition seamlessly from the slopes to the lodge, the streets to the studio. FigurFit garments reflect the lifestyle of the modern woman through fit, function, and fun.Intellifresh™ odor and freshness protection is designed to keep unpleasant odors from forming on ColdPruf base layer garments. Intellifresh™ blocks odors before they start so fabrics stay fresh longer.OUTSMARTS ODORSIntellifresh™ outsmarts odors through its triple-action protection by preventing, blocking and absorbing musty scents and odors on fabrics before they start. Intellifresh™ is easy to use and provides long-lasting freshness protection: . Adaptable odor prevention . 24/7 protectionEFFORTLESS UPKEEP Intellifresh™ delivers effortless upkeep. Your customers will get more use out of their treated fabrics and will spend less time laundering them. Fabrics enhanced with Intellifresh™ built-in odor prevention: . Require fewer washings. Provide protection for the long haul. Increase fabric lifetime. Superior quality assurancePRESERVES OUR PLANETIntellifresh™ helps preserve our planet. Fewer required washings mean less water and energy usage. And Intellifresh™ meets the highest sustainability standards in the industry. . Safeguards resources. Highest sustainability standards. Keeps skin happymen’s CAMO BASE LAYERwomen’s JOURNEYyouth EXPLORE 83 Page 17The brand new Realtree APX™ pattern is a great addition to the line. These garments feature scent control and ceramic warming technology to keep you warm and discrete on your adventures. 46 Page 26One of our best-selling men’s styles now has a women’s companion style. Fleeced on both sides with a covered waistband for extreme comfort, we can’t wait for you to try the new women’s Journey! 64S Page 32An excellent addition to our youth offerings; the Explore is a lightweight and versatile set for all kinds of activities.